Valentino Garavani is expected to unveil what he is describing as a “virtual museum” this morning with a to-do at the Museum of Modern Art. (Anne Hathaway is presenting, along with Amit Sood, the creator of the Google Art Project.)
Giancarlo Giammetti, the designer’s longtime partner, gave me a preview on Friday, and let me tell you, without sounding too gushy, it’s spectacular. While a lot of designers have been opening self-aggrandizing museums of late (think of Gucci’s new digs in Florence), the Valentino Garavani Virtual Museum is a desktop application that has the look and feel of a video game, and yet presents roughly 300 of Valentino’s iconic designs in a way that is far more elegant than a physical museum could ever hope to be. Click here to read the rest of the article. . .